Leading GAA figures gathered in the impressive Mallow GAA Complex for the official launch of Munster GAA’s programme of events, activities and initiatives for the 2011 season.
In attendance were Munster GAA Chairman Sean Walsh, Guest speaker Ger Loughnane, representatives from GAA Hurling Championship sponsors Guinness, Etihad Airways and Centra, representatives from GAA Football Championship sponsors Supervalu, Ulster Bank and Eircom, as well as inter-county players and managers
along with county and provincial officials. Whilst Chairman Walsh talked about the prospects for each county in both Hurling and Football, a major emphasis was placed on discussing ticket prices and encouraging larger crowds than in 2010 to the Munster venues.
Munster GAA’s ticket promotion strategy for the 2011 Munster Championships focuses on value for GAA club members and families.
For ticketed matches, clubs who purchase a minimum of 20 Terrace tickets will avail of a €5 reduction on each ticket, in effect getting 7 tickets free out of every 20 when compared to the normal price. Similarly, clubs can purchase Stand tickets in advance (minimum of 10 per club) and receive a €5 discount for seats in the corner sections of the stand. These ticket offers for clubs will allow club membership to receive a benefit not available to any other supporters.
Munster GAA will offer attractive Family packages for supporters. In 2010, over 18,000 family tickets were sold for Munster Championship matches. For the upcoming Munster Senior Hurling Championship Quarter-Final and Semi-Finals, a family package of 2 adults and 2 children will cost €70. The same family package will cost €80 for both of the Munster Senior Championship Finals and an increased allocation of family tickets for all ticketed games will be made available.
Munster GAA in conjunction with sponsors will provide Family Zones to enhance the experience for both parents and children attending games.. Concessions for OAP’s and Students will continue to be available for purchase following the sale of 12,000 Concession tickets in 2010. Juvenile Group tickets will be available for all matches.
Munster GAA Chairman Sean Walsh speaking at the launch of the Munster GAA Senior Hurling and Senior Football Championships in Mallow GAA Complex said “We believe that the range of packages on offer for the 2011 Munster Championships will demonstrate the commitment of Munster GAA to ensure our games are more affordable to families and club members throughout the province in these difficult times”
Munster GAA will work through a number of channels to promote games in the coming weeks through the normal media outlets in addition to in-store promotions through the GAA sponsors Centra and Supervalu. The games will be promoted via online advertising with Google and Facebook and also through Failte Ireland, Bord na gCon, Shannon Development, Tickets.ie, Ticketmaster and many others.
• Family Packages– 2 Adults and 2 Kids total price €70, (€80 for Final) – Available from All Sources.
• Terrace Group Tickets– Minimum order 20 – Buy 13 get 7 free €10 per ticket, (€15 for Final) – Available from Clubs. Only for ticketed matches.
• Stand Group Tickets – Minimum order 10 – Buy 8 get 2 free €25/€20 per ticket, (€30/€25 for Final)- Available from Clubs Only (Tickets in corner sections)
• Juvenile Group Tickets – Minimum order 20 – 20 Kids and 2 Adults €60 (All Matches) – Available from Clubs Only